About
Founder
Beat & Custom Beat Productions
We grew up without cell phones, Facebook or Internet.
We have witnessed almost the entire modern multimedial development, from the first cell phone with a color screen to Internet flat rates and smartphones.
If you wanted to share something, you could walk right by or call from the phone booth.
You talked to people instead of writing to them.
We had tapes that we exchanged and were flashed about the first Walkman CD players! Maan, that was dope!
And it almost seems to me that the focus of artists and rappers back then was more on story and musicality, not so much on sound, videos or technology (compared to today).
And that's what we focus on:
Realness, direct communication and focus on the music.
Here you can fully focus on makin dope Raps.
The rest like technics, mixing, etc. is up to us!
We at Liquidbeats are passionate musicians and we really love what we do. We have all specialized in a single task, i.e. makin` oldschool beats or mixing songs.
You may ask why you should care about this?
Well... You should, because we offer you the best results at most competitive prices.
High Quality "made in germany" mixing and mastering as well as premium beats.
Whatup, my name is Alex. I'm from Tübingen, a city in south germany near stuttgart, Swabia, where all porsche are build and mercedes is the "standard"; but most important: the miser (Geiz) is omnipresent, So i always learned how to make the best out of less.
My musical journey began when at the age of 8. My mom got me a digital piano and I got my first piano lessions. I never really liked the lessions until I was at a point where I was able to improvise melodies and chords. At the age of 12 I got my own high tech yamaha keyboard with a floppy drive to save melodies and songs. It could play lots of different sounds with rhytms. You cant imagine how I freaked out - that thing was insane! You could overdub melodies and adding drums hahaha 😀
The First Contact with Rap
With 14 we moved to another place where i got new friends - that`s when I discovered the rap culture.
At that time My friends and I often met to spray graffitis, breakdance and freestyle with beatbox.
The Rap culture was my thing and i was really into freestyle rap and writing lyrics.
The trigger
i visited my cousin and watched him arranging some beats, it was 2004 i think. Dont ask me what program or game it was but I remember there was an arrangement view and some clips or loops in it. And it sounded doope! I wanted to do this too.
That was the trigger of my rap production journey. Another reason was that back then it wasnt easy to get beats and my clique and I wanted tunes to freestyle on - own tunes. So I decided to produce my own beats - I had the basic musical knowledge, a Computer, a keyboard and a Mic. The only thing that was missing was a music program...
First I used Ejay, an idiot simple program with pre configured loops that you could arrange. Very limited but great to learn the basic principles of arranging.
Secondly I came to Magix music maker to go further and edit more.
Then Fruity Loops came accross my way with the simple sequencer and much more creative freedom.
And finally I switched to ableton because it gave me all the possibilities I couldn`t think of back then. The fact that Live is a "live performance" program caught me, because coming from the piano and jamming (freestyles) I was used to perform live in real time. And Ableton supported this kind of producing like no other daw and still does.
The sound of Tupac, Dr Dre, Nate Dogg, Warren G, Mobb Deep and Eminem has influenced me a lot. Even today I still listen to the "old" stuff very often, which in my opinion is still unrivalled by amost of the new music and new artists.
Help you get better at what you do, earn money with your music and guide you with years of knowledge and experience.
I`ve been through a lot of struggle and know how you can avoid mistakes and focus on your craft.
It is harder then ever to find the right tools nowadays because the market is saturated with both good and crap products, services and beats.
My goal is to support good rap and to produce beats that focus on the lyrics.
For that reason I produce very simple and mostly Raw Oldschool Rapbeats. In the last few month I`ve tried some "newer" type of beats, you can find em in the shop.
In my opinion, the focus of hip hop should be on the story and the performance of rap (flow) instead of extremely inflated beats.
Even today I still listen to the "old" stuff very often, which in my opinion is still unrivalled by amost of the new music and new artists.
If you feel the same way I`d love to hear from you 🙂